Vehicle tracking, asset management
and GPS fleet tracking services
What we do
Fundamentally our mandate is to save you money. Our system has been designed with your profits in mind utilising various applications to help you achieve a more efficient and profitable business. With the ability to improve administrative functions such as the checking of timesheets or more accurate invoicing as well as ways to improve customer care and reduce complaints your business is certain to benefit from a SimplyTrak system. Ultimately it makes fleet management easier, whether this is knowing when the next delivery is coming in or simply finding the nearest engineer for a customer; any company that needs to know the location of its mobile assets and personnel should consider SimplyTrak services.
SimplyTrak are proud to offer complete systems that enable you to track, monitor and protect your assets and personnel. Additionally, implementation of the SimplyTrak system simplifies compliance issues with the Working Time Directive and your employer's Duty of Care. It does this by giving you vital information on exactly where and how your people are being utilised - protecting your staff and protecting you.
Our history
Entering the asset tracking industry in 2001, SimplyTrak are now one of the longest established companies in the entire business.
From this time onwards we have worked towards building a large portfolio of satisfied clients. SimplyTrak solutions have been utilised to optimise the operations of hundreds of customers, protecting assets in their thousands all across Europe.
Since 2004 we have expanded our range of products to include GPS tracking solutions that have applications besides the tracking of vehicles.
This illustrious history has created a company that is now a leading provider of asset tracking solutions. SimplyTrak today offer a greater range of specialist tracking products than any other provider in Europe.
Business Description
SimplyTrak provide complete systems for tracking, monitoring and protecting mobile assets. We are also very active in the monitoring of static assets and relaying of performance data (M2M). SimplyTrak systems are developed entirely in-house and are used by companies who need to know where their vehicles, mobile workforce or mobile assets are at any given time and where they have been.
History
- 2001: SimplyTrak established to provide vehicle-tracking services in the UK
Development begins on vehicle tracking software and hardware - 2002: Vehicle tracking system launched
- 2003: Begins building up a nationwide network of distributors across the UK
- 2004: Awarded several large scale contracts including Local Authorities
- 2005: Recruited distributors across Europe
SimplyTrak becomes the first company to launch a personal tracking device in the UK - 2006: Merges with Creative Cellular Solutions Ltd (our largest UK distributor)
Operational Headquarters relocated to Hull; R & D Centre Established in Salisbury.
Simplytrak expands our product range to include other asset tracking devices to capitalise on the growing need of organisations wishing to track more than just vehicles.
100% in-house leasing implemented. - 2007: FOCSA (EuropeÂ’s largest provider of environmental services) selects SimplyTrak to design, develop and implement a bespoke tracking and data communication system for its entire fleet of waste collection vehicles.
Customer base doubled.
New, web-based tracking system launched
O2 selects SimplyTrak as the dedicated SME partner within its Accelerator program - 2008: O2 starts selling SimplyTrak products direct to its customer database.
Launch of generator monitoring and M2M systems.
In conjunction with D2i and Sequena, SimplyTrak launches the Lean & Green Consortium - 2009: Simplytrak release the all new comprehensive web-based Google Earth system and follow this with new dealerships in Ghana, Nigeria, Libya, Kenya, Saudi Arabia, Australia and New Zealand. Full integration with Euroscan systems for temperature controlled tracking completed and sold in Australasia. Simplytrak translate the new software into - Arabic, Chinese (Mandarin), German and Dutch - more languages to follow shortly. Sister company Blu-Media Limited launched. Fixed-IP Limited commenced operations to handle secure data communications for the M2M market and produce smartphone apps. MTN Ghana (Africa's largest mobile phone providers) choose Simplytrak's generator monitoring system to protect their cell-sites across the country.
- 2010: Simplytrak expand further into Africa with Government contracts in Zambia and Namibia. Blu-Media contracts with the Fire Service, Police and NHS. The new Simplytrak OBDII system is approved in the USA by the National Organisation for Youth Safety (NOYS) with 90 million members for assisting in reducing accidents for young drivers and making them safer. Our system is also approved by the Carbonfund.org to help reduce vehicle emissions. Simplytrak USA is launched and expansion into South America begins. Simplytrak is now integrated with various generator control systems allowing remote monitoring of all aspects of the generators in the field dramatically reducing costs and increasing uptime of units worldwide. This product alone expands our reach to Vietnam, Pakistan, Afghanistan and more African countries. All Simplytrak software now available in any language as required.
- 2011: Simplytrak releases an all new ST3 web based system. This now works on all browsers including Safari for Mac and Ipad and is complimented by the Simplytrak Iphone app for tracking your vehicles via mobile phone. Exciting new West African contracts won which will run throughout 2012 and beyond. We also agreed an alliance with the largest independent European manufacturer of generators to supply their customer base with generator monitoring solutions.
- 2012: Simplytrak kicked off the year with our advance to an entirely cloud based vehicle tracking operation. We have also introduced turn-by-turn tracking for our existing and future customers. In February, Simplytrak also displayed at the Middle East Electricity Show in Dubai where we launched our new generator monitoring SCADA software and control system.
SimplyTrak Today
- One of the longest established companies within its industry
- UK’s largest privately held (and fastest growing) asset tracking company
- Offers more specialist tracking products than any other European provider
- 500+ Customers with over 10,000 mobile assets in the field
- 50% of business generated from customer referrals, remaining 50% through distributor network
- Currently active in 18 countries.
- >50% annual growth
- Unique range of products
- World’s most reliable tracking system (only company to achieve 100% reliability)
- Serve all industry verticals (incl. SME’s)
- A strong reputation for reliability, affordability and unmatched customer service levels.
Customers & Markets
SimplyTrak customers are typically organisations that deploy large mobile workforces – such as logistics companies, utility companies and local authorities. At present, approximately 20% of SimplyTrak business is derived from the public sector where it has a successful track record in winning business through open tenders. Since trading began, SimplyTrak has maintained an average annual customer retention ratio of approximately 97% - among the highest in the industry.
SimplyTrak currently has over 500 customers, which include UPS, Chevron, Derby City Council, City of York Council, Dones Bookmakers (Bet Fred), HM Prisons, Shell and English Landscapes.
Markets
The markets and industries, which SimplyTrak serve, span a broad spectrum of business disciplines:
|
|
|
For more information please contact us.













